India’s Vikatan Group uses AI to engage next-gen Tamil audiences
Srinivasan B, Managing Director of Vikatan Group, has spent over three decades steering one of India’s oldest media houses through a series of big shifts – from print to digital, television, YouTube, events, and now AI. Founded in 1926 as a magazine brand, Vikatan now operates across platforms. Its Tamil-language titles include Ananda Vikatan, Junior…









