Lulu Skantze, Chair of FIPP’s new Initiative for Kids Trusted Media, on nurturing the next generation of readers
By Pierre de Villiers “Both ways I sat at a table with a family of three and in both situations, I saw the same behaviour,” says the co-founder and Editorial Director of Storytime Magazine, the pioneering UK children’s media brand. “The adults sat down and straight away plugged themselves and the child into screens to watch…









